MGT 809: Spring 2023 Industry Capstone Program
| Program Overview | ||
|---|---|---|
| Program Title | MGT 809: Spring 2023 Industry Capstone Program | |
| Organization | Stevens Institute of Technology, School of Business Industry Capstone Program | |
| Student Application Link | https://stevens.capsource.app/program/mgt-809-spring-2023-industry-capstone-program/rfp | |
| # of Students Enrolled |
75
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| # of Projects Running |
12 Project/s Added (of 13 Projects Expected)
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Program Timeline Project Duration |
Start Date: 01/18/23 End Date: 05/04/23 4 months |
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| Collaboration Overview | ||
|---|---|---|
| About Students |
Our Industry Capstone Program is designed to enhance your education through a collaborative consulting engagement. You'll work as part of a consulting team, with faculty support, to analyze real problems and recommend appropriate actions to the sponsor organizations. The program is an integral part of the curriculum of all graduate business programs. Upon completion, youíll have a real project and real experience to share with recruiters and hiring managers as you move your career forward.
Student Level: Student Time Commitment: Full Time Team Structure: - |
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| Program Goals | Stevens business graduate students love working on projects related to...
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| Format Structure |
Single Project Single Team |
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| Format Title | Multiple Projects Multiple Teams | |
| Format Description | ||
| Benefits For Industry Partners | ||
| Project Modality | Fully Remote | |
| Industry Partner Requirements to Participate | ||
|---|---|---|
| Project Topics | Corporate Social Responsibility Customer Service & Account Management Data Management Growth Strategy International Affairs Marketing Mergers & Acquisitions Operations Product Design & Development Purchasing, Logistics, Supply Chain Quality Control Reporting, Financial Planning & Analysis Research & Development | |
| Target Industries | Aerospace & Defense Agriculture & Farming Arts & Recreation Biotech & Pharmaceuticals Computers & Hardware Construction, Repair & Maitenance Consumer Services Education Energy & Utilities Fashion & Apparel Finance Food & Beverage Government Health Care Insurance Manufacturing Media Natural Resources Non-Profit Professional Services Real Estate Restaurants, Bars & Food Services Retail Software & IT Sports & Entertainment Telecommunications Transportation & Logistics Travel & Tourism | |
| Skills & Expertise | ||
| Location Information & Preferences |
Local (within 30 miles) Located Anywhere Regional (within 90 miles) |
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| Sponsorship |
No Sponsorship Required |
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| Compensation |
Following compensation will be offered to the students:
Exactly $0.0 per hour |
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| Other Requirements | ||
| Expected Time Commitment For Project Managers | 2 Hours per week | |
| Key Program Dates | Due Date |
|---|---|
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Request for Proposal published
Collaboration request published. Industry Partners may express interest in participating.
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Oct 21 2022, 05:05.58 PM |
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Interview
Educators will begin interviewing interested Industry Partners to discuss project ideas.
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Oct 29 2022, 05:05.58 PM |
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Proposal Application Deadline
Final date for Industry Partners to express interest in participating.
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Dec 02 2022, 12:00.00 AM |
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Finalize Project Charter
Educators and Industry Partners finalize project charters, legal documents, and background materials.
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Dec 09 2022, 12:00.00 AM |
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Official Program Launch
We’ll find a time on this day for you to meet with the students to kick off your project.
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Jan 18 2023, 12:00.00 AM |
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Official Program End
We’ll find a time on this day for you to meet with the students to wrap up your project.
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May 04 2023, 12:00.00 AM |
Project Overview
| Project Details | |
|---|---|
| Project Title | Mind Happy Launch Execution |
| Project Synopsis |
What is the challenge or opportunity you are trying to address within your organization? Help a company define the target audience and customer segments and design a sales campaign to create conversions.
- Analyze target market, target needs of the market, ways to reach customer needs - Enhance business plan to capture customer needs in the next 5 years - Create website for customization so customers can choose the type of activities they want to receive eg. More crafts, more paint, more building - Develop product roadmap through feedback received for 3 months - Optimize search and brand recognition online to supplement marketing efforts - Build integrations on the site so reliance from subscription platform can be weaned - Easy to use website for customers with ability to collect data and insights that can be later utilized to bring customers desired personalized offering - Coherent brand identity through website and go to market execution For more information, visit their website: https://mindhappy.com/ What are some of the activities or action items you think will need to be taken to achieve your desired results? TBD
What would make this project a success for your organization? What measurable results are you looking to accomplish? TBD
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| Compensation |
Following compensation will be offered to the students
Exactly $0.0 per hour |
| Sponsorship |
No Sponsorship Required |
| Resources |
Program Timeline
| Touchpoints & Assignments | Date | Type |
|---|---|---|
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Application & Registration Information |
12/05/2022 | Event |
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Application Deadline |
01/06/2023 | Reminder |
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Academic Calendar for 2022-23 |
01/18/2023 | Reminder |
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Looking to update your resume? |
01/31/2023 | Submission Required |
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Temperature Check #1 |
02/24/2023 | Submission Required |
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Midterm Presentations |
03/24/2023 | Event |
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Midterm Presentation Submission |
03/31/2023 | Submission Required |
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Final Presentation Submission |
05/17/2023, 12:00 PM | Submission Required |
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Temperature Check #3 |
Submission Required | |
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Temperature Check #2 |
Submission Required | |
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Post Engagement Survey |
Submission Required |
Projects
| Project | Organization | Topics |
|---|---|---|
| Market Analysis: Robotic Controls | Munevo GmbH | Customer Service & Account Management Data Management Marketing Research & Development |
| Capital Access Analysis | Munevo GmbH | Customer Service & Account Management Growth Strategy Reporting, Financial Planning & Analysis Research & Development |
| Social Media Content Collateral & 2-Sided Marketplace Development | Iconically | Customer Service & Account Management Growth Strategy Marketing |
| Next Steps for Expansion (based on Fall 2022 business plan) | Leven Deli | Growth Strategy Marketing Product Design & Development Research & Development |
| Build a new and better way of handling Labor Relations: Business Plan | SFHAX | Growth Strategy Marketing Product Design & Development Research & Development |
| Developing Artificial Intelligence Applications Using Taipy | Taipy | Data Management Marketing Product Design & Development |
| Developing Supply Chain Applications Using Taipy | Taipy | Data Management Product Design & Development Research & Development |
| Business Plans/Documents Based on Recent Business Growth | O'Bagel | Customer Service & Account Management Growth Strategy Marketing Quality Control Research & Development |
| Whitestone Analytics: The future of M&A Advisory Services | Whitestone Associates | Data Management Mergers & Acquisitions Research & Development |
| Transactional Net Promoter Score Tracking (NPS) and Surveying of End User Satisfaction combined with Robotic Process Automation Tool(s) | eMazzanti Technologies | Data Management Operations Product Design & Development |
Program Managers
| Name | Organization |
|---|---|
| Christina Alwell | Herbal Vineyards |